Introduction: The Innovation Paradox It is one of the most sobering statistics in business: 80% of new products and innovations fail. This is not just
Introduction: The Invisible Forces of Innovation Innovation is often mistaken for a purely technical or strategic endeavour; a pursuit of functionality, efficiency, and differentiation. But
Innovation is the lifeblood of growth, yet many organisations struggle to get it right. They either chase fleeting trends, rely on assumptions, or focus on
The rise of autonomous innovation and AI-driven agents in the CPG (Consumer Packaged Goods) industry is reshaping how companies approach the innovation process. These technologies
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